Privacy policy

This privacy statement applies to all privacy-sensitive information or personal data that you provide to us, for example via a registration form, contact form or orders that you place. We value the great importance of the privacy of our customers and therefore we handle and protect personal data with the utmost care. We process data in accordance with the conditions set in the General Data Protection Regulation (GDPR). Rice Up! is responsible within the meaning of the GDPR with regard to the processing of your personal data. This means that only we determine which personal data are processed, for what purpose and in what way. We are responsible for ensuring that your personal data is processed properly and carefully in accordance with the GDPR. In this privacy statement we explain which data we process and for what purposes it is used. 

Overview of personal data  

Below you will find an overview of the personal data we process:  

First and last name 


Date of birth 


Address data 

Telephone number 

E-mail address 

IP address of a website visitor

Purpose and principles for processing personal data  

By agreeing to this privacy statement, you give explicit permission within the meaning of Article 6 paragraph 1 sub a of the GDPR for the processing of your personal data for the purposes listed below. You can withdraw this consent at any time. However, if you do not provide us or have certain data processed by us, we may not be able to serve you properly. If you have not given us explicit permission to process your personal data or if you have withdrawn this permission, the processing of your personal data may be based on the basis of Article 6 paragraph 1 sub b, sub c and / or sub f of the GDPR. apply. In that case, processing of your personal data can take place without your permission, provided this is necessary for the execution of an agreement to which you are or become a party, or necessary for the representation of the legitimate interests of Rice Up!. In addition, we may have a legal obligation to process your personal data.  We process your personal data for the following purposes:

  • Handling your payment .
  • Sending your order. 
  • Sending our newsletter and / or advertising brochure. 
  • To be able to call or e-mail you if this is necessary for the execution of our services. 
  • To inform you about changes to our services and products  

We do not store your personal data longer than is strictly necessary to realize the purposes for which your data is collected.

Provision to third parties  

We can share your personal data with third parties if this is compatible with the aforementioned purposes. Provision to third parties may be necessary for the performance of the agreement we conclude with you, may be necessary for the defense of a legitimate interest of ours, or may be necessary to comply with any legal obligation on us. We conclude a processing agreement with companies that process your data on our behalf to ensure the same level of security and confidentiality of your data. We remain responsible for these processing operations. Outside of the previous situations, we only provide your personal data to other third parties with your express permission.

Commercial goals  

We can use your personal data for commercial purposes, for example to inform you more about our services or relevant products or services of carefully selected organizations. In that case you will only be informed at the email address registered by you. If you do not wish to receive information about relevant products or services, you can easily indicate this by clicking on “unsubscribe” in the received email.  We also use your personal data for market research and the optimization of our services. Your personal data will be anonymized in that context and can therefore no longer be traced back to you.  Your data will not be sold or shared with third parties for commercial purposes, unless you give explicit permission for this.


A cookie is a small text file that is stored on your computer, tablet or smartphone when you first visit this website. You can opt out of these cookies by setting your internet browser so that it no longer stores cookies. In addition, you can also delete all information previously saved via the settings of your browser.  We use the following cookies:  

Functional cookies: these are cookies that are necessary for the technical operation of the website and your ease of use. They ensure that the website works properly and, for example, remember your preferred settings. We can also optimize our website with this. These are analytical cookies that do not infringe your privacy for which we do not require prior permission from you.  

Tracking cookies: we place cookies that track your surfing behavior so that we can offer customized content and advertisements. On your first visit to our website, we have already informed you about these cookies and asked for permission to place them. You can opt out of cookies by setting your internet browser so that it no longer stores cookies. In addition, you can also delete all information previously saved via the settings of your browser.  Google Analytics: cookies are placed on this website from the American company Google, as part of the “Analytics” service. Rice Up! uses this service to get reports on how the website is used and to measure its quality and effectiveness. We use Google Analytics in the manner prescribed by the Dutch Data Protection Authority in order to be covered by the exception in the cookie law, so that we do not require prior permission from you to use Google Analytics.  

Social media cookies: on this website it is possible to share the blog articles or products on various social media channels including Facebook, Instagram & Pinterest. These cross-functional cookies are used for the functioning of these buttons – so that the social media party recognizes you when you want to share an article and / or video via social media.  These cookies therefore allow: logged-in users of selected social media can share certain content of our website directly with friends and / or other users;  For the cookies that the social media parties place and the possible data they collect with them, we refer to the statements that these parties give on their own websites; see the links below. Please note that these statements can change regularly. Rice Up! has no influence on that.       




View, correct or delete  

You have the right to view, correct or delete your personal data. You also have the right to withdraw your consent to the data processing or to object to the processing of your personal data. You have the right to data portability (“data portability”) if we have digital personal data that we either process with your permission or process to perform an agreement that we have concluded with you. This means that you can submit a request to us to send the digital personal data that we hold about you in a readable computer file to you or another organization mentioned by you.  You can send a request for access, correction, deletion, data transfer of your personal data or request for cancellation of your consent or objection to the processing of your personal data to  To ensure that the request for access has been made by you, we ask you to send a copy of your ID with the request. Make your passport photo, MRZ (machine readable zone, the strip with numbers at the bottom of the passport), passport number and citizen service number (BSN) black in this copy. This is to protect your privacy. We will respond to your request as soon as possible, but within four weeks.  We would also like to point out that you have the opportunity to file a complaint with the national supervisory authority, the Dutch Data Protection Authority. 


We take the protection of your data seriously and take appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized modification. If you have the impression that your data is not properly secured or there are indications of abuse, please contact